Big Data (Audience Measurement, Personalisation, Metadata, AI, Content Identification, Ad Insertion)

Wicket Labs adds $1.9m of extra funding
Mar 26, 2020 – Wicket Labs has announced further funding from their current investor base. The $1.9m will accelerate the enhancement of Wicket Scorecard, the company's audience insights platform for media and entertainment companies.
News categories: Wicket Labs, WestRiver Group, Marty Roberts, Anthony Bontrager, Angela Cannon, Big Data, Digital TV, Europe, North America, Venture Capital

iQIYI to launch service experience Testing Stations across Asia
Mar 25, 2020 – iQIYI (NASDAQ: IQ) is rolling-out Testing Stations to provide data on the experience of its service on different devices and networks. The first started in Singapore at the end of 2019. Similar stations are planned for Thailand, Vietnam, the Philippines and Indonesia.
News categories: iQIYI, Ye Tao, Digital TV, Indonesia, OTT, Philippines, QoE, Singapore, Thailand, Vietnam

Switch Media's server-side ad insertion integrated with SpringServe's ad platform
Mar 25, 2020 – Switch Media has announced that its server-side ad insertion (SSAI) technology has been integrated with SpringServe’s ad platform to provide value-added services to OTT providers.
News categories: Switch Media, SpringServe, Luke Durham, Josh Cohen, Advertising, Digital TV, OTT, Worldwide

Sinclair Broadcast adopts Qligent Vision Compliance Monitoring and Analysis
Mar 24, 2020 – Qligent has initiated deployment of its Vision Compliance Monitoring and Analysis system for Sinclair Broadcast Group (NASDAQ: SBGI). The system will support QoS/QoE, compliance and transmission monitoring across 191 TV stations in 89 U.S. markets.
News categories: Qligent, Sinclair Broadcast, John Shoemaker, Mike Kralec, Digital TV, QoE, Terrestrial, USA

Limelight adds serverless computing to its edge services platform
Mar 24, 2020 – Limelight (Nasdaq: LLNW) has introduced EdgeFunctions, a distributed serverless computing capability. EdgeFunctions allows developers to run code in Limelight's CDN locations, taking advantage of the company's global scale.
News categories: Limelight Networks, Nigel Burmeister, Ghassan Abdo, Advertising, Big Data, Content Distribution, Content Protection, Digital TV, OTT, Worldwide

Connected TV landscape is shifting away from paid subscriptions
Mar 24, 2020 – Integral Ad Science (IAS) has released results of a survey on streaming trends among American consumers. The report shows that alongside the growth of streaming, consumers may be starting to feel subscription fatigue.
News categories: Integral Ad Science, Tony Marlow, Advertising, Digital TV, Market Research, OTT, USA

Samba TV and The Trade Desk extend partnership to Australia
Mar 17, 2020 – Samba TV and The Trade Desk (Nasdaq: TTD) have announced the expansion of their partnership to Australia. The integration of Samba TV’s data in The Trade Desk platform will provide Australian clients with cross screen planning and targeting capabilities.
News categories: Samba TV, The Trade Desk, Dan Ackerman, James Bayes, Advertising, Australia, Big Data, Digital TV, Smart TV

Wurl network reaches 100 million CTVs after year of operations
Mar 12, 2020 – Wurl has announced that it expanded its network to reach 100 million CTVs in nine countries in its first full year of operations. Additionally, Wurl delivered more than 225 million hours of programming and more than 1.2 billion personally targeted ads.
News categories: Wurl, Sean Doherty, Advertising, Content Distribution, Digital TV, OTT, Results, USA, Worldwide

Comscore and Twitch partner on Esports and Gaming audience measurement
Mar 12, 2020 – Comscore (Nasdaq: SCOR) has announced a partnership with Twitch. The deal adds tagless audience reporting of Twitch livestreaming, including gaming and esports insights, to Comscore digital audience solutions.
News categories: Comscore, Twitch, Carol Hinnant, Big Data, Canada, Digital TV, OTT, USA