OKAST and Bouygues Telecom launch app for tourists in France

OKAST supports Bouygues Telecom in the launch of its FAST ‘MyTV in Europe’ application

PARIS, France — OKAST, Europe’s leading provider of video streaming and FAST (Free Ad-supported Streaming TV) channels, has teamed up with Bouygues Telecom, France’s global digital communications and services operator, to roll out its ‘MyTV in Europe’ mobile service.

Available for iOS and Android, this mobile application is an extension of the Travel offering for travelers to France. In addition to exclusive content such as tourist guides and tips to make their stay easier and more rewarding, an extra feature has been added allowing users to access TV channels in their own language.

This application, which is available free of charge to all Travel customers, makes it easy to follow all sporting events on the move. The channels are financed by advertising under the FAST model.

OKAST is a company specializing in the development and deployment of turnkey solutions for developing and managing streaming platforms and FAST channels. Thanks to its partnership with OKAST, Bouygues Telecom launched its application in less than 6 months.

As a major player in the European audiovisual sector, based in France, OKAST was able to provide its expertise and facilitate exchanges for the rapid and efficient implementation of a platform and a bouquet of premium channels from different European countries. With 30 channels in 5 languages to date, from publishers such as Euronews, Love TV Channels, Actve, Insight TV, High View, Luxe TV, MotorVision, Funke Digital, NetRadio Vision, the application will be enhanced with new channels and new content for children and young adults.

As the application is financed by advertising, Bouygues Telecom will offer advertising spaces directly to advertisers, and will entrust marketing to OKAST.s This new collaboration is a key aspect of OKAST’s bold European FAST4EU strategy to build a European network for the FAST market. OKAST intends to expand its range of channels to provide tailored content to local viewers in each region, showcasing the richness and excellence of European programming that aligns with their preferences and cultural identity.

“We’re delighted to be able to offer Bouygues Telecom free access to a fine selection of European FAST channels. This is a further demonstration of the strength of this distribution model, which enables content from all horizons and formats to develop and reach an international audience.” – Cédric Monnier, Co-founder, CEO OKAST.