Rovi Showcases Early Version of Media Guide and Solutions Portfolio

LAS VEGAS — This week during the 2010 International Consumer Electronics Show at an invitation-only exhibit at Caesars Palace, Rovi Corporation (Nasdaq:ROVI) will unveil an early version of its highly-advanced media guide that unifies access to broadcast, premium, Internet-based and personal content. Rovi’s TotalGuide™ will incorporate content from leading entertainment services, with plans for Showtime Networks and ZillionTV in North America and major broadcasters ZDF, Five, ARD-Tagesschau, Das Vierte, and NRJ-12 in Europe, among others within the regions.

To support access to premium content through TotalGuide, Rovi will be working with Widevine’s video optimization and DRM solutions. Widevine is a provider of adaptive streaming, interactive DVD/Blu-ray and DRM technologies to major Internet content services as well as large cable, satellite and telecommunications companies. By working with Widevine, consumers using Rovi’s TotalGuide will be able to have access on their TVs to more content, such as movies and TV shows, from more providers.

In addition, at the company’s exhibit, Rovi will display its new Media Management solution, a content management solution that helps simplify the home entertainment experience for consumers. Designed for manufacturers of PCs, set-top boxes, mobile handsets, and network-attached storage devices, the Media Management solution can identify, tag and organize digital music, videos and photos by attaching descriptive metadata to the asset for easier filing and searching.

Consumers today can have difficulty finding, managing, and enjoying all of their entertainment content because it resides on separate devices, is accessed through different interfaces and is often not labeled consistently. Rovi’s Media Management solution includes a PC application, powered by the company’s LASSO and Connected Platform technologies that enables consumers to reconcile digital media acquired from multiple sources and stored in different locations into a uniform, clean personal media library. Enhanced with Rovi’s extensive and descriptive entertainment data and editorial information for CDs, songs, DVDs, Blu-ray discs and digital files, the Media Management Solution makes it easier for consumers to find the entertainment that matters most to them and keep their personal media libraries up-to-date.

Rovi, in its continuing effort to bring consumers open and seamless access to content of all types, has recently added support of several industry initiatives to its roster including the Open IPTV Forum (OIPF) and the pan-European Hybrid Broadcast Broadband TV (HbbTV). Through support of these initiatives, Rovi aims to continue to expand its relationships with content owners, service providers and distributors in North America and Europe by integrating direct access to digital content into its TotalGuide solution. In addition, Rovi will be supporting the Digital Living Network Alliance’s (DLNA) new guidelines for the service provider market that will enable consumers to play back and share high-quality, premium commercial video and music across DLNA Certified® devices.