Alcatel-Lucent unveils Velocix Digital Media Delivery PlatformTuesday, March 23rd, 2010
High performance network appliances are a key element of Alcatel-Lucent’s Multimedia Solutions, providing a unified delivery layer for all multimedia services
PARIS and IPTV World Forum, LONDON — Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced the introduction of its Velocix Digital Media Delivery Platform which enables service providers to support their own dedicated advanced digital media delivery capability as an alternative to relying on shared content delivering networks (CDNs). The platform consists of a suite of appliances that service providers can deploy in their network to bring multimedia content closer to their subscribers, enabling them to offer differentiated video stream quality and faster file downloads at significantly reduced costs. Elements of this suite have been deployed by service providers worldwide.
The introduction of this new platform builds on Alcatel-Lucent’s acquisition of Velocix in 2009 and provides a unified delivery layer for Alcatel-Lucent’s Multimedia Solutions portfolio, also unveiled today. Alcatel-Lucent’s Multimedia Solutions simplify the delivery of multi-screen video, TV, and multimedia content to any connected device, be it a TV, PC or mobile phone. These new solutions will enable service providers to introduce a wide array of new service offerings and deepen their connection with their subscribers by satisfying consumers’ desire to access all of their services and content wherever they are, on any device.
The surge in consumer demand for high quality multimedia entertainment that is increasingly delivered over IP networks to TV sets, PCs and mobile devices is having a profound impact on network service provider infrastructures and established business models. By deploying the Velocix Digital Media Platform in their networks, service providers are able to fully leverage their strategic infrastructure assets and subscriber relationships to create high-value services and new revenue streams based on delivery of premium content services over the Internet.
The Velocix Digital Media Platform includes five appliance types, each designed and optimized for a specific purpose such as content publishing, storage, delivery, routing and utility (management and analytics).
“The launch of the new Velocix Digital Media Platform marks an important milestone in Alcatel-Lucent’s efforts to support service providers in the development of their multimedia delivery strategy,” said Paul Larbey, the recently appointed head of Velocix. “By offering such a flexible, scalable and high capacity set of appliances we have greatly simplified the deployment of service provider-owned content delivery networks.”
The Velocix portfolio is a key element of the company’s High Leverage Network™ architecture – a fully converged, scalable, next generation, all-IP multiservice infrastructure that enables operators to deliver traffic more reliably, efficiently and at the lowest cost, while also leveraging the network to generate revenue from sophisticated managed services and applications.