PopBox™ Leverages RealD Technology to Bring 3D Cinema Experience to HDTVsFriday, May 21st, 2010
PopBox Now Accepting Pre-Orders via Amazon
FREMONT, Calif. — PopBox™ today announced that in tandem with RealD Inc., a leading 3D technology provider for cinema, home and professional applications, it will equip all PopBox devices with the ability to display high-definition 3D content. PopBox is the first over-the-top set-top box to support the stereoscopic RealD Format for the delivery and display of high-quality 3D content. PopBox will ship 3D-ready at launch, so consumers can enjoy 3D content on all 3D-ready HDTVs.
PopBox makes it simple and affordable to play all the movies, music, home videos, and photos from your home PC and network-connected devices, and content streamed from the Internet, on your HDTV. PopBox will be available soon, and is currently available to pre-order at Amazon.com. PopBox retails for $129.99, and PopBox Wireless for $149.99.
PopBox builds on the success of Syabas’ award-winning Popcorn Hour lineup of Network Media Tanks, the Popcorn Hour A-200 and C-200. All Popcorn Hour A and C series devices will also have access to the RealD Format to enable 3D viewing.
“We’re thrilled that PopBox has licensed the RealD Format to enable its community to enjoy high-definition 3D content,” said Steve Shannon, EVP of Consumer Electronics at RealD.
The RealD Format is a patented side-by-side method of delivering 3D video. The RealD Format combines left eye and right eye 3D image streams into a single channel for delivery of high-definition progressive or interlaced 3D video using today’s Internet or broadcast infrastructure, including existing PCs, HD set-top boxes and DVRs, to any 3D-enabled display type.
“This is an excellent opportunity for PopBox and Popcorn Hour to bring our community an amazing experience, and spectacular 3D content in the home,” said Alex Limberis, COO, PopBox. “Content created in 3D should be enjoyed in 3D. Leveraging the RealD Format gives our community a new dimension of HDTV entertainment right out of the gate.”
The PopBox platform will be 3D-ready beginning at launch. As new 3D content is available, consumers can enjoy the 3D experience in the home, on their 3D-ready HDTVs. The Popcorn Hour A-200 and C-200 will be field-upgradeable to enable 3D playback.
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