Switzerland's Sunrise adds 36,000 TV subscribers in 2013

Doubling of Sunrise TV customers

ZURICH — Sunrise Communications Holdings S.A., the largest private telecommunications provider in Switzerland, has released its Interim Financial Report for the twelve-month period ended December 31, 2013.

Thanks to attractive innovations (such as the seven-day ComeBack TV function), Sunrise TV is continuously gaining customers. At the end of December 2013, more than 74,300 customers used Sunrise TV, which represents a doubling of subscribers. In the fourth quarter of 2013 alone, Sunrise TV grew by more than 8,700 customers. Seen from a full-year perspective, this rise in subscribers increased the average revenue per user (ARPU) by +12% in the Internet/TV sector.

Sunrise TV* Subscribers (thousands)

2012                       2013
----  -------------------------
  Q4    Q1     Q2     Q3     Q4
----  ----   ----   ----   ----
  38    50     58     66     74

* Sunrise TV was launched end of March 2012.

In October 2013, Sunrise presented several new developments to its IPTV product, including an expanded comeback TV function of up to 7 days, 20 new channels and an intelligent recommendation function.