Sarnoff Launches New Digital Test Pattern at NAB Show

Tuesday, April 8th, 2008
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Unique Clip Simplifies Digital Video Signal Verification

PRINCETON, NJ — Sarnoff Corporation will showcase its Sarnoff Digital Test Pattern, an easy-to-use tool that enables the accurate evaluation and calibration of a wide range of digital television equipment, at the National Association of Broadcasters Show, April 14-17, in Las Vegas. Live demonstrations will take place at Sarnoff’s booth in the ATSC DTV Hot Spot in the South Hall Upper Lobby #L33. Licensing is available immediately.

Leveraging decades of video image and signal processing research, the Sarnoff Digital Test Pattern brings video testing into the digital age. Quality and configuration can be easily checked, measured, and tracked at any time with just a glance at a familiar pattern.

“The Sarnoff Digital Test Pattern was specifically designed to target the most vexing problems in digital television,” said Hans Baumgartner, product manager of Sarnoff’s Video Compliance Products. “Think of the Sarnoff Pattern as a powerful replacement for color bars, a quick check that everything is OK.”

The Sarnoff Digital Test Pattern’s comprehensive features and formats make it ideal for broadcasters, service providers, encoder manufacturers, post-production houses, certification laboratories, or anyone else wanting to measure content quality through their distribution chain.

“The Sarnoff Digital Test Pattern is a powerful example of Sarnoff’s commitment to provide the most comprehensive and efficient set of digital video tools available,” said Dr. Don Newsome, Sarnoff’s President and Chief Executive Officer. “That commitment has made Sarnoff’s Emmy®-winning video technology and compliance solutions the industry standard.”

The Sarnoff Digital Test Pattern tests:

  • Lip-sync
  • Compression Fidelity
  • Format Conversion
  • Color Matrix Mismatch
  • Chroma Sub-sampling
  • Frequency Response
  • Field Reversal
  • Highlight Clipping
  • Bit Depth
  • Skin Tones
  • Linearity
  • Gamma

Supported formats include:

  • A/V sequence on digital media
  • HDTV, SD, Mobile and D-Cinema resolutions
  • 8, 10, 12 bit Y’CbCr, R’G’B’, X’Y’Z’ Customizable

Target platforms include:

  • Terrestrial, Satellite, Cable, IPTV and Mobile Broadcast
  • Digital Cinema and Post Production
  • Automated Test Equipment