Sarnoff to Introduce Test and Measurement Products for ATSC Mobile DTV Standard Compliance Verification

Wednesday, April 15th, 2009

PRINCETON, N.J. — Sarnoff Corporation announced today that it will introduce new product capabilities for testing and validating compliance with the ATSC Mobile DTV Standard at the NAB 2009 Show, April 20-23 in Las Vegas, NV.

The development of the ATSC Mobile DTV Standard will enable broadcast delivery of digital television transmissions to mobile and handheld devices. Sarnoff’s portfolio of testing tools quickly identifies and eliminates performance issues–giving users the ability to comply with the ATSC standard and offer innovative broadcasting methods to customers.

Sarnoff offers capabilities for ATSC Mobile DTV Standard compliance in these products:

  • Bitstreams™: Designed to evaluate and identify potential problems in compliant decoders, Sarnoff’s Bitstreams™ offer stress and error tests to ensure adequate performance, robustness and error resilience for mobile devices
  • Visualizer™ Digital Test Pattern: Available in both compressed and uncompressed versions, the award-winning Visualizer™ is re-rendered to allow visual evaluation of encoders and decoders use in the native mobile format
  • ESP™ Encoder Stress Pattern: Sarnoff’s specialized and complex artificial test patterns stress various aspects of processing to force failure modes, allowing users to visually evaluate how well an ATSC-compliant encoder performs.

“Mobile and handheld devices are an emerging medium, poised to redefine the broadcast television industry,” said Mark Clifton, Vice President, Products and Services at Sarnoff. “The expansion of our test and measurement product suite will allow users to evaluate encoders, decoders and/or display devices for compliance with new standards associated with these media receivers. Sarnoff is proud to support this exciting new technology.”

Sarnoff will be demonstrating these products at NAB 2009, the world’s largest electronic media show. For more information, visit Sarnoff in NAB’s Mobile DTV Pavilion at the Las Vegas Convention Center’s Central Hall, April 20-23.