Nordija integrates Yospace ad insertion technology
Tuesday, May 26th, 2020
Yospace boosts the Nordija platform with ad insertion technology
Yospace and Nordija have today announced an integration that simplifies the route-to-market for broadcasters and video service providers wishing to monetize their live OTT streams.
Nordija, Scandinavian based IPTV & OTT middleware provider has finalized the integration with UK based Dynamic ad insertion solution provider Yospace.
With a strong reputation for its performance and innovative technology, Yospace´s server-side dynamic ad insertion technology can be applied for both live and VOD streams. Pre-integration with Yospace brings to Nordija´s customers’ monetization opportunities by delivering ads across multiple devices and platforms in the most efficient way possible.
“With increased demand from our customers, we have been looking for a flexible ad insertion tool to be deployed with our platform in the HTML-5 players. Today, we are proud to be enhancing this partnership with Yospace, providing our mutual customers with an easy and friction-free Dynamic Ad substitution experience, effective on the devices running the Nordija fokusOn platform,” says Peter Røder Kristensen, VP, Product Management. Nordija
Ed New, Commercial Director, Yospace adds: “I am delighted to work together with Nordija on the project for Telenor Sweden who is launching a new TV- and media platform. Enabling ad insertion across their live channels allows advertising across live streams and on-demand content to be curated to the interests of the individual viewer”
Latest News
- MENA pay TV revenues continue to fall
- FCA first automotive OEM with Alexa Custom Assistant
- Firstlight Media and NPAW optimise CDN switching for OTT providers
- ViacomCBS, DISH Media, Adcuratio enable broadcast inventory on MVPD STBs
- DoubleVerify earns MRC accreditation for CTV measurement
- Philco launches Roku TV lineup in Brazil