NVIDIA Demonstrates Streaming 3D Video Using Microsoft Silverlight

Monday, May 31st, 2010

NVIDIA 3D Vision Now Supports High-Definition 3D Internet Video

TAIPEI, TAIWAN — COMPUTEX 2010 — NVIDIA (NASDAQ: NVDA) today demonstrated 3D video streamed live over the Internet using an NVIDIA® 3D Vision™ PC, Microsoft Silverlight and IIS Smooth Streaming technology. The demonstration, which streamed the music video “We Are the World” 3D, at a press conference at Computex, comes at a time when consumer interest in seeing 3D movies is at its highest level ever.

“We’ve been collaborating with Microsoft to enable 3D in an Internet browser so that it’s very simple to use,” said Phil Eisler, General Manager of 3D Vision technology at NVIDIA. “Just click on a 3D video and it plays in 3D, using the latest 3D Vision Silverlight-based video player and NVIDIA 3D Vision. Internet users can now enjoy 3D video content streamed in high-definition (HD) quality and viewed at full resolution. This is another great benefit of having a 3D PC.”

To take advantage of this technology, consumers will need an NVIDIA 3D Vision-based desktop or notebook PC equipped with the latest 3D Vision drivers and the Silverlight browser plug-in. Once these are installed, consumers can then navigate to any Web site hosting 3D Vision-based content.

For content owners, this milestone provides a secure path to distribute and monetize 3D video over the Web with Silverlight and IIS Smooth Streaming. Movies, trailers, sports and any form of 3D video can now be hosted and streamed over the Internet to a growing market of 3D PCs, most of which ship with Windows 7.

“Customers have a peaked interest in 3D entertainment experiences, and Microsoft is looking forward to working with NVIDIA to bring these experiences to users through their PCs,” said Scott Guthrie, corporate vice president of the .NET Developer Division at Microsoft Corp. (Nasdaq: MSFT). “Silverlight and IIS Smooth Streaming together deliver the highest quality HD video experiences over the Web and, with NVIDIA 3D Vision, will now provide consumers with a way to watch their favorite movies, sporting events, music videos and more, all in 3D from their own computer.”