Pay TV in Portugal up 54,000 subscribers in 2Q10

According to the Autoridade Nacional de Comunicações (ANACOM), at the end of the second quarter of 2010, the total number of pay TV subscribers in Portugal was around 2.7 million, 54 thousand more than in the previous quarter and 279 thousand more than a year earlier.

The main drivers of growth were “other technologies” (IPTV), up 32,000 in the quarter, and TV over fibre (FTTH/B) up 26,000.

Although cable TV dropped 8,000 subscribers, the number of digital subscribers increased by 89,000, and cable remains the most popular means of receiving pay TV in Portugal, claiming 54% of the market.

Pay TV subscribers (thousands):

                   2Q09   3Q09   4Q09   1Q10   2Q10
                  -----  -----  -----  -----  -----
Cable             1,452  1,452  1,452  1,448  1,440
 - Digital          672    743    795    876    965
Satellite (DTH)     597    624    645    654    657
FTTH                  6     12     31     58     84
Others (IPTV)       317    356    401    438    470
                  -----  -----  -----  -----  -----
                  2,372  2,443  2,528  2,598  2,651

More: Serviço de Televisão por Subscrição – 2º trimestre de 2010