TechnoTrend Görler Launches User Interface for OperÂator Advertising and Customer Service at ANGA CableThursday, May 3rd, 2012
ROHRDORF-THANSAU, Germany — Simple, smart and efficient — that’s the brand new TechnoTrend Görler (TTG) middleware and user interface at this year’s ANGA Cable in Cologne. The innovative in-house development facilitates customized visualization of user interfaces by displaying company logos, advertising and customer service pages along with information about current offerings or upcoming facility and repair work and thereby making it possible to address the user directly for the first time. From June 12 to 14, 2012, interested trade show visitors can see this and other highlights live on six product displays in Hall 10, Level 2, at Booth D39 and find out more about national and international product developments in talks with TTG management, technology and sales representatives.
The focus at ANGA Cable 2012 is on hybrid networks, smart TV, video on demand and connected home. TTG has the right solution for each area. TTG middleware is designed for small to midrange cable network operators from Germany and around the world. The features of the new user interface cover the implementation of individually designed customer service pages such as information on facility and repair services, the cable network operator’s special offers and the possibility of securing changing advertising from local service providers such as electrical and hardware stores. These ads are displayed as banners and fed in via a USB or cable connection, so no extra IP connection is needed. “In addition to a very special service for customers, this provides cable network operators with an attractive opportunity for new business models,” said Thomas Gerlach, General Manager TechnoTrend Görler GmbH. “We are very proud to be launching our new development at Europe’s leading trade show for broadband, satellite and cable because it will reach a new and efficient level of customer loyalty. The middleware is not only innovative and visually attractive, but also easy and intuitive to use.” The first digital set top box with TTG middleware is the TT-micro C812 HD cable set top box with integrated Nagra encryption. TTG is planning to exÂpand this product generation with alternative encryption and for satellite use.
Other top topics at ANGA Cable 2012 are video on demand and hybrid networks that are implemented, amongst others, in the new TechnoTrend Görler TT-micro IPC8391 hybrid HD set top box. The IPC8391 is the key to the amalgamation of IPTV and DVB and is, especially for the international operators’ market, an example of the many TTG solutions that are available either with integrated encryption and/or middleware. Furthermore, cost-optimized development of well-known TechnoTrend Görler hybrid products makes this even more attractive for operators.
Four new trade products after the analog switchover
At this year’s trade show special attention is being paid to energy efficiency and fast boot and switching times of all of the TTG products on exhibit. Four new cable and satellite products will be premiered in Cologne and available in the market during 2012. The compact TT-micro S810 HDTV is as energy efficient as his predecessor, the TT-micro S800 HDTV, and is equipped with an energy saving power switch. The entry level model records via USB, is suitable for unicable and will be available after the ANGA Cable. The TT-micro C800 HDTV and TT-micro S820 HDTV set top boxes with Cl+ are designed for upgrading TVs without a CL+ slot. The TT-micro S820 HDTV satellite set top box receives PayTV channels such as HD+ and Sky, while the TT-micro C800 HDTV can be used flexibly in the different cable networks. These devices, which are easy and fast to use and come in a compact and modern enclosure, will be available right on time for Christmas sales.
Given the show’s focus on the connected home and smart TV, TTG presents the already known TT-micro S855 HbbTV, in a possible scenario of connected home: watching photos on TV or a variety of smart TV functions are just a push of a button away. Users can navigate intuitively by remote control through the entertainment diversity as weather forecast, YouTube or home shopping. The TT-micro 935 HD+, the predecessor of the successful first HD+ set top box TT-micro S835 HD+, goes on sale in January 2013.