Pay DTT up 52% year-on-year in Croatia

Thursday, February 26th, 2015
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The Croatian Post and Electronic Communications Agency (Hrvatska agencija za poštu i elektroničke komunikacije – HAKOM) has reported communications market data for the country to the end of the fourth quarter of 2014.

Pay DTT (EvoTV) was the fastest growing segment of the TV market with subscriptions increasing by over 52% over the year. IPTV remains the leading pay TV platform with nearly 394,000 subscribers.

Television households:

                       4Q 2013  1Q 2014  2Q 2014  3Q 2014  4Q 2014  4Q14 v 3Q14  4Q14 v 4Q13
                       -------  -------  -------  -------  -------  -----------  -----------
Cable                  149,991  148,705  148,122  153,261  154,153        0.58%        2.77%
IPTV                   390,918  390,997  393,983  393,104  393,717        0.16%        0.72%
Satellite              131,537  137,268  143,066  144,034  147,382        2.32%       12.05%
Pay DTT                 31,411   36,241   38,823   37,968   47,899       26.16%       52.49%
FTA DTT*               791,851  782,497  771,724  767,341  752,557       -1.93%       -4.96%

* The number of free-to-air digital terrestrial households = 1,535,635 (the number of households in the Republic of Croatia according to the 2011 census) – 2.6% (households without TV) – (number of Cable + IPTV + Satellite + Pay DTT subscribers)