SITI Cable adds 0.4 million video subscribers in 3Q 2016

NEW DELHI — The Board of Directors of SITI Networks Limited (SITINET) (BSE:
532795, NSE: SITINET) in its meeting held today, has taken on record the Unaudited Consolidated Financial Results of the company for the Second Quarter ended September 30, 2016.

Operational Highlights – Video

• New HD upgrade scheme launched; In line with our commitment to provide best in class TV viewing experience, SITI has realigned HD sales strategy to maximize HD penetration and has rolled out bundled HD content offers for subscribers for a limited time frame

• Shifted to Net Billing in Delhi & Mumbai from August 2016 onwards, as per provisions of MIA

• SITI Networks has collaborated with BSNL to distribute DITTO Mobile TV services. These services will be available across the entire BSNL Mobile Customer base as bundled data vouchers and VAS services

• “My SITI” proprietary local channels launched in MP & Rajasthan, focused towards providing hyper local and community relevant content to viewers

Operational Metrics

                                                     Quarter Ended
                                ----------------------------------
                                Q2 FY 2017  Q1 FY 2017  Q4 FY 2016
                                ----------  ----------  ----------
Cable Universe (Mn)                   12.2        12.2        12.2
Digital Subscribers (Mn)               8.7         8.3         7.9
Digital Subscribers added (Mn)         0.4         0.4         1.1
HD Subscribers ('000s)                  91          65          50