CANAL+ launches pay TV in Myanmar with Forever GroupMonday, February 19th, 2018
CANAL+ Group Further Expands Its International Footprint With A New Offer In Myanmar
PARIS — CANAL+ Group announces the launch of its offer in Myanmar, in partnership with Forever Group. The two companies are bringing together their know-how to create an offer with a wide choice of thematic channels, some of which produced specifically for the Myanmar market.
Founded in 1996, Forever Group is a major television player in Myanmar with recognized expertise in producing successful local programs, particularly films, series and music videos. Forever Group is also a leader in free TV and a precursor in pay TV with the launch in 2006 of the first pay offer in Myanmar.
CANAL+ Myanmar will offer nearly 80 channels covering all themes, including 8 CANAL+ channels produced specifically in Burmese language and showcasing local content.
This offer, which places a strong emphasis on original and innovative content, takes the form of two packages at very attractive rates. CANAL+ Group will open its own CANAL+ Stores and will also rely on a large network of local distributors. Specific mobile payment solutions are developed to facilitate subscription by adapting to the country’s uses.
Myanmar is a fast-growing market with annual growth above 7% and a large middle class with a total population of nearly 55 million. The expansion of CANAL+ Group into Myanmar is part of the Group’s development strategy in territories with high growth potential. It is the second market in Asian where CANAL+ Group is setting foot, after Vietnam.
The CANAL+ Group is also present in Africa where it has 3.5 million subscribers and strong annual growth.