Over 80% of U.S. smart TVs are now connected to the internet

Tuesday, December 4th, 2018
Parks Associates logo

Over 80% of smart TVs are connected to the Internet, increasing 32% over last five years

DALLAS — Parks Associates research shows consumers are steadily adding connected entertainment devices to their households and using their smart features—83% of smart TV owners connect their device to the internet, up from 70% in 2014. Ownership of streaming media players has almost doubled from about 21% of U.S. broadband households in 2014 to almost 40% in 2018, while smart TV ownership has increased from 34% to 53% during the same time period.

Smart TV Adoption and Connection Rates | Parks Associates

“More connected devices open more opportunities for streaming and OTT services in the home, prompting more service announcements such as AT&T’s plans to offer a tiered video streaming service,” said Elizabeth Parks, SVP, Parks Associates.