NOS enhances UX with Media Distillery content analysis

Tuesday, February 2nd, 2021
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NOS selects Media Distillery to deliver sublime user experience of video platform

AMSTERDAM — NOS, Portugal’s primary cable operator serving more than 1.7 million video households, has selected Media Distillery’s Deep Content Understanding™ technology to enhance the user experience and customer engagement of their video platform, by creating a ‘linear on demand’ viewing experience.

Media Distillery’s award-winning Deep Content Understanding™ technology can analyze video content to determine relevant topics, events or specific time markers, all in real-time and cloud-based. NOS implemented Media Distillery’s product EPG Correction™ on their 70 most popular TV channels, to provide automatic adjustments to update the actual start time of television programmes as they are broadcast, so consumers can enjoy their favorite video content instantly. Implementing EPG Correction™ results in a consistent, smooth experience across all channels, regardless of the broadcast source. Moreover, NOS is using the product to insert pre-roll advertisements in their replay platform.

“With a rapid increasing usage of our replay platform, we strive to offer our customers the most enhanced service possible ”, says Joao Ferreira, Director of Innovation Services at NOS. “Thanks to the Media Distillery technology, NOS is now confident to offer to our customers a supreme user experience which will lead to an increased customer engagement. We look forward to continuing to innovate with Media Distillery.”

“We are proud to partner with NOS to build a more compelling replay environment in which consumers can navigate programmes with an ultimate user experience”, said Roland Sars, CEO at Media Distillery. “Our goal is to let consumers discover relevant content in the shortest time possible, and we are confident that our technology will increase the customer satisfaction of NOS’ customers.”