Interactive GALA TV customers will have the possibility to watch their favourite TV programs at desired times

Wednesday, September 3rd, 2008
TEO LT logo

From now on, the customers using the Interactive GALA TV service provided by TEO LT, AB (VSE: TEO1L), an integrated telecommunication, IT and TV services provider, will have the possibility to use a new service – My TV Recordings (Mano TV įrašai), which allows watching desired TV programs at convenient times without using any extra equipment.

At present, customers can watch, free of charge, their desired programs broadcasted by MTV, a popular music channel, and 5 Kanalas. Later on, it is planned to increase the number of channels available for watching. In order to watch a desired program, customers have, by using their remote controls, to select a TV channel and the name of the program. The programs recorded will be stored and be available for viewing for 7 days, during which viewing times will not be limited.

According to Nerijus Ivanauskas, Chief Marketing Officer of TEO, the My TV Recordings service is going to be especially attractive to customers who want to watch TV programmes at the times convenient for them.

“It is not very convenient to use a traditional recording device, because you need to preset the time when your favourite TV program will be broadcasted. With the My TV Recordings service, you will not need to worry about that – once you order the service, you will have the possibility to watch all the programs you want to watch”, – N. Ivanauskas said.

My TV Recordings is the first service of this type in Lithuania. Its provision is is enabled through the use of Internet technologies, on the basis of which the Interactive GALA TV service works. Taking into account the feedback from customers, it is planned to improve the new My TV Recordings service. It is expected that it will become as popular as the Virtual Video-On-Demand service, which was presented last year.

According to the data of TEO, 50 percent of Lithuania’s residents would like to use the service, which allows watching recordings of popular TV channels at convenient times. Such service would be even more popular among persons under 19 years of age – as many as 85 percent of the polled residents expressed their interest in it.

TEO provides the Interactive GALA television services all over Lithuania by the same lines, which are used for the provision of TEO voice telephony and Internet services. A basic package of TV programs costs 35 litas per month. Those who order this package by 30 September 2008 will have the possibility to use the service free of charge for the first year.

At present, TEO has more than 30 thousand users of the Interactive GALA TV service. Almost a third of them use the possibility to order additional channel packages, every third uses the Virtual Video-On-Demand service, and almost every fifth plays games.

From March 2008, TEO also provides digital terrestrial (DVB-T) technologies-based Digital GALA TV services. At present, Digital Gala TV, broadcasting almost 40 channels, is available to approximately 95 percent residents of Lithuania. The current number of TEO customers using the Digital GALA TV service is more than 11 thousand.