SEI Robotics selects iWedia Live TV App for retail hybrid devices

SEI Robotics selects iWedia’s Live TV App to deliver premium customer experience

BANGKOK, Thailand — SEI Robotics, a smart hardware company and global leader in developing and manufacturing Android TV and IoT devices, and iWedia, part of the ZEGI group and world-class provider of software solutions for connected TV devices, today announced they are working together to utilize iWedia’s premium Live TV application for SEI Robotics retail hybrid devices.

Live TV is one of the most used applications on Android TV OS devices. Feedback from its customers encouraged SEI Robotics to concentrate on improving the customer experience by collaborating with iWedia on premium licensed Live TV app for its satellite market.

As well as basic features such as an EPG guide, channel list and parental controls, the launch of the premium Live TV app will also unlock new features including branding options for TV brands, with customisable look and feel; Rich metadata (optional add-on); Voice Control with Google Assistant; Deep linking with streaming services and seamless integration with Google TV.

Hans-Jürgen Desor, CEO, iWedia, said, “This is an ambitious project, and we are delighted to be working with SEI Robotics. This partnership will see us design, develop, and integrate complex broadcast TV functionality, as well as multi-country certification. We will deliver a modern, user-friendly UI and options for brands to add value as well as increase revenues.“

“We are excited to have partnered with iWedia, as they can help us to deliver the best product performance,” said Jeff Yin, CEO at SEI Robotics. “This collaboration enables us to provide premium hardware products for customers. Through this partnership we will deliver an enhanced multimedia entertainment experience, to boost our revenues and add value to the brands working with us.”