Western Europe OTT revenues to be up 55% in 2029

Monday, March 18th, 2024 
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Western Europe OTT revenues to climb by 55%

Western European OTT TV episode and movie revenues will reach $48 billion in 2029; up from $31 billion in 2023. The UK will contribute $10 billion in 2029, Germany $9 billion, Italy $5 billion and France $7 billion.

Western Europe: OTT revenues by platform - Netflix AVOD, Netflix SVOD, Disney+ AVOD, Disney+ SVOD, Max AVOD, Max SVOD, Paramount+ AVOD, Paramount+ SVOD, Amazon SVOD, Amazon AVOD, Apple TV+ SVOD, Other AVOD, Other SVOD, DTO, Rental - 2029

Simon Murray, Principal Analyst at Digital TV Research, said: “We expect that Netflix, Disney+, Max and Paramount+ together will generate AVOD revenues of $2.4 billion by 2029 – with a further $16.2 billion from SVOD.”

Links: Digital TV Research