Audiovox To Make In-Vehicle Mobile TV a Reality With FLO TV™Wednesday, January 7th, 2009
Company selects MediaFLO USA, Inc. to bring the award winning FLO TV experience to the U.S. automotive market for the first time
LAS VEGAS and HAUPPAUGE, N.Y. — 2009 INTERNATIONAL CES — Audiovox (Nasdaq: VOXX) today announced that it has selected the FLO TV (Nasdaq: QCOM) service to deliver live TV with a variety of news, sports, entertainment and kids programming to the automotive industry. Live, in-vehicle mobile TV has long been a challenge for the automotive industry due to the difficulties in delivering quality, uninterrupted coverage at vehicle speeds, especially in urban environments. That is until now. FLO TV has changed all that, delivering TV signals over an advanced multicast network that has been built from the ground-up to provide content people know and love in even the most challenging mobile environments.
Tom Malone, president, Audiovox Electronics Corporation, noted: “We continue to lead the mobile video industry because we deliver products that are cutting edge, easy to use and in synch with consumer trends… And right now, absolutely nothing rivals FLO TV for delivering a quality TV experience and breadth of content to a moving vehicle. We believe the combination of this technology and our innovative products will take in vehicle entertainment to the next level delivering fast channel changing at the touch of a button … just like what consumers experience at home.”
Audiovox will develop products with FLO TV technology that will enable mobile TV solutions for existing or new in-vehicle video systems. The mobile TV solution will be sold through Audiovox’s channels of distribution including 12-volt retailer specialists, expeditors who service car dealers, car dealers, mass merchandisers, electronic retailers and an OE sales group. The FLO TV service is delivered by MediaFLO USA, Inc., a wholly owned subsidiary of Qualcomm Incorporated. A demonstration of the FLO TV service in an in-vehicle environment is available at the Audiovox booth (Central No. 10506, Central No. 11006) at the 2009 International Consumer Electronics Show.