ADB Receives DivX Certification™ for IPTV Set-Top BoxThursday, January 29th, 2009
Set-Top Box Brings DivX® Video Support to Living Rooms across Europe
SAN DIEGO — DivX, Inc. (NASDAQ: DIVX), a digital media company, today announced the DivX Certification™ of the ADB-3810TW IPTV set-top box (STB) from Advanced Digital Broadcast (ADB)[SIX: ADBN], a leading supplier of technology to the global digital television industry. The newly enhanced STB will be available throughout Europe.
ADB is a global leader in the design and manufacture of advanced STBs and has shipped over 11 million units across cable, satellite, IPTV, and terrestrial markets. ADB’s new DivX Certified® STB, the ADB-3810TW, delivers a premium experience for digital entertainment through native playback of high-quality DivX® video using a standard USB port or available through home network via UPnP™/DLNA® protocols or Internet. The product extends the influence of DivX within the STB marketplace and joins a variety of other DivX Certified devices shipped by DivX licensees into the market including, Blu-ray players, digital televisions, personal media players, mobile phones, and in-car entertainment systems.
“With the integration of DivX technology into our products, we take another step forward in our strategy of transforming the TV experience into a premium multimedia entertainment event,” said Francois Pogodalla, CEO of ADB. “We are dedicated to making multimedia convergence around the TV come true, and we are delighted to work with DivX to take an additional significant step towards this vision.”
“The DivX Certified ADB-3810TW highlights our momentum within the set-top box market and illustrates our continued commitment to ensuring a seamless experience for high-quality digital video across a broad range of consumer electronic devices,” said Patrice Lagrange, Senior Vice President, Products, DivX, Inc. “Working with ADB contributes to our goal of meeting consumer demand for solutions that bring digital entertainment from the PC to the living room.”
Based on the award winning 3000 series design, the ADB-3810TW is an advanced digital set-top box incorporating MPEG-2 and H-264/MPEG-4 Advanced Video Coding (AVC) with DivX, Windows Media Video and Audio as well as Flash Video codecs. The unit enables operators to optimize their broadcast bandwidth while presenting consumers with the highest quality in sound and vision and making the Internet and local-to-home content accessible to the TV. The product’s state-of-the-art hardware features a single-chip microprocessor and a high-definition HDMI™ interface. In addition, ADB’s unique operating software and SDK ensures enhanced system performance and includes fast channel decoding and swift rendering of on-screen graphics and applications including 3D transformations. The unit has been launched with a number of hybrid IPTV operators as well as through ADB’s distribution deal with STRONG in Europe.
Products that bear the DivX Certified® logo have undergone a rigorous testing program to ensure interoperability, security and visual quality. DivX Certified products enable consumers to create, play, and share high-quality video content across a range of devices and platforms.