Digital TV News: Nexstar Digital
Nexstar Digital selects FreeWheel to streamline ad purchases
Jun 15, 2020 – Nexstar Digital (Nasdaq: 'NXST') has selected FreeWheel's (Nasdaq: 'CMCSA') Strata platform. The platform provides access to Nexstar’s digital inventory nwith the ability to send orders directly in the Strata workflow.
News categories:
Nexstar Digital, FreeWheel, Wil Danielson, Jamie Donnenfeld, Advertising, Big Data, Digital TV, USA
Nexstar Digital introduces TViQ audience solution
Jun 6, 2019 – Nexstar Digital has announced the launch of its proprietary TViQ audience solution, giving advertisers the power to leverage local broadcast audience data to reach their ideal viewers at scale across all forms of digital video advertising.
News categories:
Nexstar, Greg Morrow, Advertising, Big Data, Digital TV, USA
Latest News
- Comcast releases research on how viewers discover new TV content
- Samba TV uses GenAI to provide actionable context for video ads
- Roku unveils screensaver ad integrations, ad partnerships and fresh content
- Samsung TV Plus partners with MLB, PGA Tour, F1 and ONE Championship
- Scalstrm and EZDRM partner on video content security
- RTL Luxembourg deploys Verimatrix to protect auto racing from piracy
- Roku and The Trade Desk announce data-driven streaming partnership
- Roku and iSpot announce streaming audience measurement partnership
- Freely streaming service launches in the UK
- SES to acquire Intelsat
- Laws to protect consumers from cyber threats come into force in the UK
- Gray Television rolls out advanced features with NEXTGEN TV
- Amagi report shows rise of a diverse global FAST marketplace
- Broadpeak to power targeted advertising on new TF1 video service
- AA/WARC reports UK 2023 ad spend at £36.6bn
- FCC restores net neutrality
- Five leading TV stations launch NextGen TV in Portland, Maine
- U.S. digital video ad spend growing ~80% faster than media overall
- DDish TV chooses PlayBox Neo Channel-in-a-Box
- Movistar Plus+ to create real-time short-form sports video with WSC Sports