Digital TV News: David Algranati
Inscape extends OTA viewership data to include local TV
Jan 8, 2024 – Inscape is expanding coverage of local stations by tapping into tuners built into Smart TVs in every local US TV market to provide over-the-air viewership data as for national stations.
News categories:
Inscape, Comscore, Charbel Makhoul, David Algranati, Josh Chasin, Advertising, Big Data, Digital TV, Smart TV, Terrestrial, USA
Comscore launches single-source cross-platform measurement solution
Jan 5, 2022 – Comscore (Nasdaq: SCOR) is introducing Comscore Everywhere, a single-source unified cross-platform measurement solution. Comscore Everywhere provides a deduplicated view of media consumption across media and screens.
News categories:
Comscore, David Algranati, Bill Livek, Advertising, Big Data, Digital TV, USA
WarnerMedia trials national addressable TV with Comscore
Jun 9, 2021 – WarnerMedia is the first to formally participate in Comscore’s National Addressable TV programmer trials. Starting in late 2020, WarnerMedia executed campaigns across multiple MVPD platforms, with measurement powered by Comscore (NASDAQ: SCOR).
News categories:
Comscore, WarnerMedia, David Algranati, JP Colaco, Advertising, Digital TV, USA
Comscore announces advancements in cross-screen media measurement
Oct 26, 2020 – Comscore's (NASDAQ: SCOR) approach centers on audience- and impression-based currency, enhanced addressable advertising capabilities, outcome-based attribution, Exact Commercial Ratings and solutions solving for cookieless world.
News categories:
Comscore, Bill Livek, Chris Wilson, Carol Hinnant, David Algranati, Advertising, Big Data, Digital TV, USA
Latest News
- Seedtag acquires Beachfront
- Astro selects Amagi and AWS to transition playout to the Cloud
- MyRepublic deploys Android TV set-top boxes from ZTE
- MediaTek to debut Pentonic 800 SoC at Computex 2024
- Zegona completes acquisition of Vodafone Spain
- Substantial decrease in Pay TV device sales at Aferian in 2023
- Prime Video has lowest churn rate in North America at 8%
- Broadband equipment spending reaches two-year low
- ZTE launches soundbar STB powered by Android TV
- IAB Tech Lab expands Open Measurement SDK to more CTV platforms
- ZDF relies on measurement infrastructure from smartclip
- CTS selected by AccuWeather for managed channel origination
- Sony Pictures Networks extends distribution deal with Intelsat
- India's SVOD market to generate $2.1 billion in 2028
- MEASAT supports SPOTV Asia Pacific playout operations
- Streaming video revenues in MENA to surpass $1.2bn in 2024
- Orange France upgrades set-top box with SoftAtHome
- ZTE launches B866V6N 4K AI-SR set-top box
- Tucson television stations launch NEXTGEN TV services
- Cloud TV 3.0 Smart TV operating system released