Pay TV in Brazil grows fastest since 2002
Tuesday, January 26th, 2010According to Brazil’s Agência Nacional de Telecomunicações (Anatel), with 1,152,624 new subscribers in 2009, Brazil reached 7,473,476 pay TV households at the end of 2009.
The growth rate of 18.24% is the highest recorded since 2002 when the sector grew by 26% and just beats the 18.18% rate seen in 2008.
Year Subscribers Additions Growth ---- ----------- --------- ------ 2002 3,553,294 732,972 26.00% 2003 3,597,599 44,305 1.20% 2004 3,851,112 253,513 7.00% 2005 4,176,358 325,246 8.40% 2006 4,583,125 406,767 9.70% 2007 5,348,571 765,446 16.70% 2008 6,320,852 972,281 18.18% 2009 7,473,476 1,152,624 18.24%
In December 2009, 121,733 households were added to the service, a growth of 1.66%.
Subscribers by technology:
Jan Feb Mar Apr May Jun --------- --------- --------- --------- --------- --------- Cable 3,836,181 3,906,844 3,969,642 3,983,063 4,054,754 4,097,131 MMDS 399,237 394,878 388,094 391,384 387,952 385,197 DTH 2,116,701 2,122,668 2,174,312 2,211,869 2,257,055 2,295,403 Others 22,576 22,576 22,731 23,821 24,324 24,324 --------- --------- --------- --------- --------- --------- TOTAL 6,374,695 6,446,966 6,554,779 6,610,137 6,724,085 6,802,055 Jul Aug Sep Oct Nov Dec --------- --------- --------- --------- --------- --------- Cable 4,156,976 4,215,698 4,262,932 4,287,580 4,292,879 4,314,593 MMDS 378,522 375,199 371,159 364,882 359,567 355,061 DTH 2,349,874 2,398,074 2,439,968 2,483,783 2,674,976 2,779,502 Others 24,324 24,323 24,321 24,321 24,321 24,320 --------- --------- --------- --------- --------- --------- TOTAL 6,909,696 7,013,294 7,098,380 7,160,566 7,351,743 7,473,476
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