SENSIO 3D Solutions Showcased at NAB 2010

Tuesday, March 23rd, 2010
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Leading Broadcast Vendors and Technology Partners to Demo Integration of SENSIO’s Proven, Professional 3D Technology

MONTREAL, Quebec — SENSIO Technologies Inc. (TSX-V: SIO) today announced that the company’s SENSIO® 3D solutions have now been widely-adopted by leading broadcast vendors and technology partners. SENSIO’s renowned 3D format and 3D technology solutions will be showcased at the 2010 National Association of Broadcasters Show (“NAB”) within the International Datacasting Corporation booth (SU6321) and in demonstrations at the Grass Valley™ (SL106), Teranex (N1115), and Gennum (N5337) booths. Attendees at the 2010 NAB Show will have the opportunity to see SENSIO 3D technologies at work in a variety of broadcast products, highlighting how SENSIO’s technologies enable broadcast vendors to integrate professional-quality 3D into their own systems.

“When the world’s largest manufacturers of broadcast and media products want professional 3D technology to help deliver an immersive, high-impact 3D experience, they consistently turn to SENSIO,” said SENSIO President and CEO Nicholas Routhier. “With these major industry leaders now on board, SENSIO is well positioned to further facilitate the adoption of 3D into the home and theatres. SENSIO technology has been deployed in virtually every live 3D sports broadcast event to date. Leading global networks and vendors have rapidly embraced our solutions illustrating the industry’s recognition of their value, reliability, and quality. They have turned to SENSIO to deliver an engaging cinematographic 3D experience to consumers.”

End-to-End 3D Broadcast Chain Showcased at Invite-Only Event

During an invite-only event at Bally’s Hotel for the duration of the NAB show, SENSIO will showcase its full line of 3D digital compression, decompression, and display-formatting technologies. A complete model integrating SENSIO technology within an end-to-end live 3D delivery chain will be on display at SENSIO’s event at Bally’s, by appointment only. For more information about visiting SENSIO at NAB, please contact nab2010@sensio.tv.

More than a format, SENSIO will demonstrate its growing line of 3D solutions

SENSIO, widely renowned for its 3D format, will be showcasing its wide range of 3D solutions, from encoding/decoding, signal processing, and 2D to 3D conversion tools.

“SENSIO has developed an expertise in 3D for over a decade, and we are able to deliver so much more than a 3D format. Our professional-grade high quality 3D products deliver cost-effective solutions to the broadcast community today,” added Routhier. “Our capability of delivering 3D within today’s broadcast infrastructure addresses the cost considerations of today while delivering a platform that is flexible enough to evolve with the future of broadcasting.”