Trident Announces HiDTV Pro-SXL SoC for Low-Cost, Internet-Ready Digital Televisions

The New Trident Chipset is a Low-Cost, Connected-TV Solution Based on Trident’s 2nd Generation Enhanced Super Resolution for Outstanding Picture Quality

SUNNYVALE, Calif. — Trident Microsystems, Inc. (Nasdaq: TRID), a leading provider of set-top box and TV semiconductor solutions, today announced the HiDTV Pro-SXL™ fully integrated digital TV SOC (system-on-a-chip) that features Connected-TV, worldwide digital television standards support, and spectacular picture quality through Trident’s second-generation enhanced Super Resolution (ESR) technology. With its low-cost and feature-rich design, the Trident HiDTV Pro-SXL SoC delivers capabilities normally found in higher-end TVs to a low-cost platform and provides consumers with access to leading web services such as video-on-demand, audio-on-demand, news, and sports.

“The HiDTV Pro-SXL chipset is a cost competitive solution that provides the highest level of picture quality with value-enhancing features such as Internet connectivity and acoustic calibration technology that improves audio quality with thin or low price speakers,” said Dirk Wieberneit, senior vice president and general manager of the Trident TV Business unit. “Trident is the number one market share leader in semiconductor system solutions for digital and analog TV, and we are once again delivering products that TV manufacturers can implement to bring rich and immersive multimedia experiences to the mainstream market.”

About the Trident HiDTV Pro-SXL Chipset

The HiDTV Pro-SXL chipset features Trident’s 2nd generation ESR technology to provide best-in-class picture quality that offers superior noise reduction while maintaining detail. The chipset features Trident’s stylish user interface and connectivity functionalities with DLNA, widgets, and internet portals. The SoC focuses on reducing the total cost of ownership. Customers will be able to leverage one hardware and software development effort for digital TV standards around the world, which reduces the total cost of development, optimizes manufacturing and operational logistics, and improves time-to-market.

Product Availability

The Trident HiDTV Pro- SXL SoC is sampling now.