Maxscend Technologies to Showcase Latest DAB/DAB+/DMB Solution at IBC 2007

Maxscend Technologies Announces the World Smallest DAB/T-DMB Demodulator with Lowest Power Consumption

SHANGHAI, China, — Maxscend Technologies, a leading mobile DTV chip solution provider, will be showcasing its MXD0120, the DAB/DAB+/DMB demodulator with the lowest power consumption in the industry, as well as being the smallest in size, at the International Broadcasting Convention (IBC) in Amsterdam, September 7, 2007. Live demonstrations of Maxscend’s multiple DAB/DAB+/DMB solutions will be conducted on different platforms such as a smart phone, feature phone, USB dongle, SDIO card, and an express card.

DAB, the major standard of digital audio broadcasting, has been adopted in Europe for a long time. Around 3 million DAB receivers had been sold in Europe by 2006, and it is estimated that the number will rise to 6 million this year. Most OEMs and ODMs who provide DAB receivers to European markets are located in southern China. As a China-based company, Maxscend provides better local technical support to these OEMs/ODMs who in turn can offer European customers with the best DAB products. Just a few months after the latest DAB+ standard was published by ETSI in February 2007, Maxscend announced the first mature DAB+ receiver solution in the industry, featuring low cost and high performance, which attracted lots of positive responses from European customers.

Maxscend Technologies has earned a reputation for its innovative and strong design capabilities. Winning the ”Red Herring 100 Asia 2007” award recently gained the company worldwide attention. Attending the IBC, the world’s top-tier exhibition of broadcasting and media, provides Maxscend an opportunity to enter the European DAB market with the support of the latest DAB+ technology. (Stand 139, Hall 5)

Link: Maxscend