2006 a Breakthrough Year for Digital STBs in China

Monday, January 7th, 2008
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Following slow deployments in 2004 and 2005, 2006 was a breakthrough year for digital set top boxes (STBs) in China, reports In-Stat. Total digital cable subscribers reached 12.8 million by the end of 2006, as the digital cable STB industry experienced phenomenal growth. Total digital STB shipments reached 9.97 million; nearly triple the previous year’s figure.

A recent report by the high-tech market research firm found the following:

  • Digital cable subscribers in China will reach 100 million in 2012.
  • STB market revenue in China will peak in 2011 at US$766.3 million; revenue will start to fall after 2011.
  • Interactive STBs are becoming a significant part of the Chinese market.

The research, “Digital Cable STBs in China: Interactivity the Next Key” (#IN0703485CCM), covers market conditions in China’s digital cable industry and set top box market. It provides unit sales and revenue forecasts for STBs, and digital cable subscriber forecasts through 2012. Analysis of market drivers and barriers are included.