First Media launches Live+VOD OTT app in IndonesiaFriday, June 24th, 2016
First Media Launches the Largest OTT Services in Indonesia
PT Link Net Tbk. (“Link Net”), an integrated internet and multimedia service provider known as First Media, launched the largest mobile application in Indonesia named First Media X. Now people can watch more than 110 high quality channels wherever they are via mobile device or on Android or iOS based tablet. The First Media X application is different from other Over-theTop (OTT) services since it has not only a Video On Demand (VOD), but also has Live Channels with the same quality as on the First Media’s set top box. First Media X application also features a 7-Days Catch-Up where customers can replay whatever programs they want, and Cloud PVR that enabled customers to store the programs or movies they want to watch in the cloud. First Media X is now available for all First Media’s customers for free if they subscribe to First Media Home Cable package. The wider community can also enjoy First Media X for free for one month by downloading First Media X apps and do the free trial registration.
Based on data from APJII, the number of Internet users in Indonesia has reached 88.1 million in 2014 and as much as 85% accessed the Internet via mobile phones, 32% via a laptop, 14% via PC and 13% through tablet. The data showed high levels of internet usage through mobile devices.
Meena Adnani, Content & Marketing Director of PT Link Net Tbk. said, “With the rapid advancement of Digital Revolution in Indonesia, First Media makes a breakthrough innovation by presenting the First Media X. Our advantage is that we have rights to premium content channels that is more than just the Video On Demand (VOD) movies, which is now widely available in cyberspace. First Media X is unique as it provides access to premium content that can not be obtained by the similar service providers. With the bundling of home broadband, mobile internet and mobile entertainment, we can serve our customers at home and wherever they are easily through their gadgets. With 193 channels that is currently available, 110 channels are now ready to be enjoyed through First Media X, and we plan to add up to 160 channels. TV channels such as Discovery, Fox, NatGeo, Disney, Cartoon Network, CNN, Fox Sports, History, HBO and many others including the favorite local channels are now also exist in First Media X applications to be enjoyed by the whole family.”
First Media X has an advanced and adaptive menu interface (user interface) that is easy to use by anyone through a small or large sized gadgets like the iPad Pro. For First Media’s customers, First Media X application adds value because it can control X1 HD / 4K Box First Media as a remote control, and also mirror casting to the television screen.
The launch event of First Media’s NeXT Generation themed #AlwaysFirst estimated to bring in as many as 32,000 visitors over two days on 24 to 25 June 2016 and will show the latest innovations from First Media which is the first in Indonesia. Among others Mach1 (High Speed Super Fast 1Gbps ), 4K Ultra HD, the NeXT Generation X1 4K Box and First Media X (the largest OTT services with more than 110 channels available). All First Media customers who come to this event will get Free All Channels and Free Speed Upgrade, vouchers worth hundreds of millions of Rupiah and excusive invitation to taste the First NeXT Generation Media Experience. The event is also supported and enlivened by other Lippo Group’s companies and other premium content providers that provides variety of interesting activities for customers of First Media and their family in attendance.