2007 Unitymedia Annual Results
Thursday, April 17th, 2008Strategy delivering outstanding growth and profitability – Unitymedia takes lead in Triple Play Services
COLOGNE — Unitymedia, Germany’s second largest cable-based media and communications services provider, and its subsidiary arena, today announced results for the full year and quarter ended December 31, 2007.
Unitymedia Cable Business Review
(in '000s unless otherwise stated) 2007 2006 YoY Change ----- ----- ---------- Homes Passed 8,643 8,584 0.7% Homes Upgraded 66% 43% 22.8pp RGUs (1) Basic Cable (2) 4,762 4,930 -3.4% New Services 942 568 65.9% ----- ----- Total RGUs 5,704 5,498 Basic Cable Subscribers (BCS) Analogue 3,973 4,487 -11.5% Digital 789 443 78.1% ----- ----- Total Basic Cable Subscribers 4,762 4,930 Penetration BCS in % of Homes Passed 55.1% 57.4% -2.3pp Digital in % of BCS 16.6% 9.0% 7.6pp New Service RGUs Digital TV Pay (3) 456 385 18.4% Retail Broadband Internet 199 80 148.5% Wholesale MMA Internet (4) 112 45 148.9% Telephony 175 58 202.4% ----- ----- Total New Service RGUs 942 568 65.9%
(1) Revenue generating units, or “RGUs”, relate to sources of revenue, which may not always be the same as subscriber numbers. For example, one person may subscribe to two different services, thereby accounting for only one subscriber but for two RGUs
(2) Basic cable subscribers (“BCS”) includes one-time 160k subscriber adjustment for consolidation of Unitymedia Services subscribers
(3) Customers subscribing to Digital TV Pay packages, excluding BCS customers who take Digital TV Basic only
(4) Multimedia Anschluss (MMA) wholesale Internet product for landlords, excluding units which upgrade to retail broadband Internet
New Services RGUs, comprised of the Internet, Telephony and Digital TV Pay offerings, increased by 66% year over year. Unitymedia’s cable segment clearly established itself as the second operator in its upgraded regions of NRW and Hesse in terms of broadband additions behind Deutsche Telekom. The subscriber growth reflects the unique value of the triple play services offering and increasing strength of the Unitymedia brand demonstrated by customers willingness to trust more of their media and communication needs to Unitymedia.
Alongside growth in Triple Play services, Unitymedia Cable converted nearly 170,000 subscribers as of December 31, 2007, from analogue television to the Digital TV Basic product since the start of the “Jetzt Digital” campaign during last autumn. The trend has continued through the first quarter, particularly as digital pricing for single user homes is now lower than analogue pricing as of January 1 this year. Digitalisation of the basic cable subscriber increased from 9% to 17% as of year end 2007, positioning Unitymedia Cable to further penetrate its digital subscriber base with Digital TV Pay content.
More: Subscriber Update
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