ShortsTV selects Synacor's Cloud Identity Platform

Tuesday, January 15th, 2019
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ShortsTV Selects Synacor’s Cloud Identity Platform To Power TV Anywhere Viewing

  • Synacor’s Cloud ID Selected To Provide TV Everywhere Authentication for ShortsTV Live and On Demand Programming on Digital Platforms

BUFFALO, N.Y. & LONDON — Synacor Inc. (Nasdaq: SYNC) and Shorts International, the world’s leading short film entertainment company and operator of the ShortsTV channel, today announced the integration of Synacor’s Cloud Identity Platform with the ShortsTV streaming App. Current subscribers to the ShortsTV channel in the US can contact their provider to access on-demand content.

“ShortsTV films are perfect for viewing on the go, and our goal was to find the industry’s top authentication platform to make it easier than ever for our subscribers to find and watch our high-quality, snackable content anywhere they want,” said Carter Pilcher, Chief Executive of Shorts International. “Synacor’s Cloud ID is a reliable, innovative platform that makes authentication easy for viewers of ShortsTV, and streamlines access to our programming across our partners.”

“We are proud to support the best TV Everywhere experiences on the world’s most popular platforms, and welcome ShortsTV to our growing roster of content providers,” said Himesh Bhise, Synacor CEO. “Cloud ID makes complex, behind-the-scenes integrations with hundreds of partner platforms easy, allowing ShortsTV to focus on strategic, consumer-facing product features that deliver better experiences to delighted subscribers.”

ShortsTV offers the world’s largest catalog of high-quality short movies available on TV, online and in theaters and also produces original short film content for broadcasters and brands. In 2018, ShortsTV launched the ShortsTV App which marries the linear ShortsTV feed with the functionality of the Internet. Using advanced machine-learning algorithm technology, the ShortsTV App lets viewers watch TV or create, control and personalize their own TV channel. ShortsTV offers hundreds of the world’s best independent shorts for download on iTunes in 92 countries, as well as on Amazon Instant Video (UK, US and Germany), Google Play (US and Canada) and Verizon and Frontier (US).

Synacor Cloud ID is the industry’s leading end-to-end cloud-based identity platform that simplifies the subscriber login experience anywhere end users access their subscription services. Whether viewing in the home via a Wi-Fi network, connected TV or on mobile device, users can get to the services and content they want faster and with less headaches.

Links: Synacor; Shorts International