Wurl powers the delivery of Hollywire to Samsung TV PlusThursday, November 14th, 2019
PALO ALTO, Calif. — Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), today announced that it is working with Hollywire, the leading celebrity news outlet, to deliver the linear 24-7 celebrity news channel to new OTT platforms.
Hollywire is tapping Wurl’s video distribution expertise to power the delivery of its newly launched channel across streaming platforms, including Samsung TV Plus. The partnership means hundreds of hours of celebrity content including interviews, original shows, inside scoops and more will now be delivered to a much broader audience.
“We are leveraging Wurl’s leading technology to deliver our content to our loyal fanbase, as well as reach new viewers on their Samsung Smart TVs,” said Tony Moras, CEO of Hollywire. “Wurl’s business model is ideal for our distribution needs, and its team of experts is able to adapt to any specifications.”
The operations team at Hollywire also cited Wurl’s mass upload capabilities as a key factor in their choice. Moras continued, “While most video delivery services only offer individual video uploads, Wurl provides a mass upload feature which we are capitalizing on to deliver our expansive content portfolio to viewers. This was an incredibly helpful for our launch.”
“Hollywire’s millions of fans can now access the Hollywire channel in a linear format with just an Internet connection,” said Sean Doherty, CEO of Wurl. “Helping our customers get their great content to their viewers is our bread and butter, and we’re excited to have Hollywire join the Wurl Network.”