ITV invests in Infosum-owner Cognitive Logic
Thursday, August 20th, 2020![ITV plc logo ITV plc logo](https://www.digitaltvnews.net/wp-content/uploads/logos/itvplccom.jpg)
ITV plc – investment in Cognitive Logic, Inc
ITV has agreed to invest $1.375 million (c. £1 million) in cash for a minority shareholding in Cognitive Logic, Inc, the 100% owner of InfoSum Limited (“InfoSum”). InfoSum, which is a commercial partner of ITV, is a data infrastructure business which helps connect and activate separated datasets without putting customer data or personally identifiable information at risk. Alongside content and distribution, data is now an essential ingredient in the media ecosystem. The equity investment will not be consolidated and will be held at fair value on ITV’s balance sheet.
Latest News
- Larger-sized TVs to drive 8% growth in display area demand
- DASH Industry Forum (DASH-IF) becomes part of the SVTA
- Sky Stream to launch in Germany on July 31st
- Bitcentral ViewNexa integrates Pixalate Analytics
- Canal+ could be listed on the London Stock Exchange
- OKAST and Bouygues Telecom launch app for tourists in France