ITV invests in BritBox Australia
Thursday, August 20th, 2020![ITV plc logo ITV plc logo](https://www.digitaltvnews.net/wp-content/uploads/logos/itvplccom.jpg)
Investment in the BritBox Australia Partnership
On 19 August 2020 ITV SVOD Australia Pty Ltd, a wholly-owned indirect subsidiary of ITV plc, agreed to invest AUD 17.7 million in The BritBox Australia Partnership (“BritBox Australia”) over a period of three years. Consistent with ITV’s plans for expansion, BritBox Australia is on track to launch in the Autumn.
BritBox Australia is a 50:50 joint venture partnership established in Australia with BBC Studios to launch and operate a subscription video-on-demand service branded “BritBox” in Australia, which will deliver primarily British content. BBC Studios will be providing equal funding. ITV’s share of total joint venture losses/profits will be recognised within results from JVs and Associates.
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