Australia Digital TV News

Samba TV and The Trade Desk extend partnership to Australia
Mar 17, 2020 – Samba TV and The Trade Desk (Nasdaq: TTD) have announced the expansion of their partnership to Australia. The integration of Samba TV’s data in The Trade Desk platform will provide Australian clients with cross screen planning and targeting capabilities.
News categories: Samba TV, The Trade Desk, Dan Ackerman, James Bayes, Advertising, Australia, Big Data, Digital TV, Smart TV

Foxtel deploys Harmonic video processing for Ultra HD
Mar 11, 2020 – Harmonic (NASDAQ: HLIT) has announced that Foxtel has deployed Harmonic's live video processor to increase efficiencies in its Ultra HD service offering. Foxtel can now deliver additional Ultra HD programming in the same bandwidth.
News categories: Harmonic, Foxtel, Tony Berthaud, Darren Windus, Australia, Content Distribution, Digital TV

BritBox to launch in Australia
Mar 5, 2020 – BBC Studios has announced plans to launch BritBox in Australia. The SVOD streaming service will bring Australians British TV shows, and will add to the rollout of the service in North America and in the UK.
News categories: BBC Studios, ITV Studios, BritBox, Fiona Lang, Augustus Dulgaro, Australia, Digital TV, OTT

Kantar releases Entertainment On Demand survey results
Mar 4, 2020 – Kantar's Entertainment On Demand service is designed to help understand the consumer journey for subscription services. It shows that in the U.S. subscription fatigue is not yet a major phenomenon in the video industry.
News categories: Kantar, Dominic Sunnebo, Read Cundiff, Australia, Digital TV, Germany, Japan, Market Research, OTT, UK, USA

First Total TV findings released by Virtual Australia (VOZ)
Feb 27, 2020 – In the first stage of a phased rollout, OzTAM, Regional TAM and Nielsen have released top line findings from the new Virtual Australia (VOZ) Total TV database, which brings together broadcast viewing on TV sets and connected devices.
News categories: Virtual Australia, Doug Peiffer, Australia, Digital TV, Market Research

ACMA report confirms the rise of streaming in Australia
Feb 27, 2020 – Australia's love affair with streaming continues to thrive with a new report from the Australian Communications and Media Authority (ACMA) showing 71% of Australians with a TV set in the home used at least one paid video streaming service in 2019.
News categories: ACMA, Australia, Digital TV, Market Research, OTT

$1.95 billion in advertising revenue for Australian TV in 1H FY2020
Feb 5, 2020 – ThinkTV has announced total TV advertising revenue figures for Australia for the 12 and six months to December 31, 2019. For the first half of FY2020, the market recorded combined revenue of $1.95 billion, down 5.9% compared to the same period the year prior.
News categories: ThinkTV, Kim Portrate, Advertising, Australia, Digital TV, Market Research

TVSquared releases TV performance data for Australia
Feb 3, 2020 – TVSquared has released TV performance insights for Australian advertisers. The report reveals the highest and lowest performing days, dayparts, creative lengths and genres, demonstrating that early weekday dayparts, 30-second creatives and Weather- and Music-related programming had high levels of TV-driven response.
News categories: TVSquared, Mark Hudson, Advertising, Australia, Big Data, Digital TV

Tubi AVOD app to be available on Hisense's Vidaa platform from Spring 2020
Jan 6, 2020 – Tubi has announced that it has entered into a deal with Hisense to offer its library of over 20,000 movies and TV shows on the Hisense Vidaa platform. Beginning Spring 2020, new Hisense TVs powered by Vidaa will have Tubi preloaded.
News categories: Tubi, Hisense, Michael Ahiakpor, Apps, Australia, Canada, Digital TV, OTT, Smart TV, UK, USA