Agile Content acquires Android specialist WeTekTuesday, July 6th, 2021
Agile Content acquires WeTek to promote Android management specialism to global OTT landscape
- Addition of Portuguese Android device solutions provider demonstrates Agile Content’s commitment to R&D and innovation
MADRID — Agile Content, a leading provider of digital TV and video distribution solutions, today announced the acquisition of WeTek, the Portuguese company dedicated to the R&D of the Android ecosystem. The addition of WeTek’s line of products to the Agile Content offering furthers its range of innovative end-to-end services, brings multiple benefits to new and existing customers and end users, and strengthens Agile’s market position in Portugal.
The WeTek team delivers custom Android hardware and software innovations and device management services to businesses across a wide range of industries including global media and pay-TV operators and distributors. In addition to the complementarity with Agile TV and Agile OTT solutions, the acquisition of WeTek opens the door to the diversification of the business in other segments such as the hotel industry, where TV and entertainment offers can enhance monetization with targeted ads and customer relationship solutions.
The coming together of WeTek’s portfolio and expertise and Agile Content’s already-established reputation for reliable consumer-oriented products means the two companies are driving the new ways in which multimedia is being consumed by audiences. Customers will now benefit from a global offering that’s able to deliver the best-possible entertainment experiences, driven by the most efficient resource management systems.
A significant element of the acquisition is the additional expertise it brings to Agile Content’s innovation and R&D division, something which is key as it works to address the constantly-evolving expectations of consumers. Together, the companies will offer personalized linear and on-demand viewing experiences across multiple devices.