NEXTGEN TV launches in Kansas City, MOTuesday, August 24th, 2021
Major Broadcasters Launch NEXTGEN TV on Eight Local Television Stations in Kansas City, MO
- KMBC-TV, KCTV, KSHB-TV, WDAF-TV, KCPT, KCWE, KSMO-TV and KCMI-TV Begin Broadcasting with New Technology
KANSAS CITY, Mo. — Kansas City’s leading television stations today began broadcasting with NEXTGEN TV, a revolutionary new digital broadcast technology. Today’s launch includes KMBC-TV (ABC), KCTV (CBS), KSHB-TV (NBC), WDAF-TV (FOX), KCPT (PBS), KCWE (CW), KSMO-TV (MyNet) and KMCI-TV (IND), which are now available to Kansas City area viewers in the all-new NEXTGEN TV format.
Based on the same fundamental technology as the Internet and digital apps, NEXTGEN TV can support a wide range of features that are currently in development. In addition to providing a new, improved way for broadcasters to reach viewers with advanced emergency alerts, NEXTGEN TV features stunning video with brilliant color, sharper images and deeper contrast to create a more life-like experience.
NEXTGEN TV adds a whole new dimension to TV viewing, with vibrant video and new Voice+ dialogue enhancement that brings voices to the foreground. Movie theater-quality sound lets viewers hear every voice clearly and keeps volume consistent across channels. NEXTGEN TV also can be enhanced with Internet content to enable viewers to get the most out of live sports, live news, and live events in real-time, without looking away from the TV screen.
Powered by ATSC 3.0, NEXTGEN TV is the most significant broadcast technology upgrade ever. Features available on NEXTGEN TV will vary by device and station as broadcasters roll out service across the country.
Today’s launch in Kansas City follows a decade of development and months of planning and preparation by the local stations. KMCI-TV, owned by The E.W. Scripps Company, and KSMO-TV, owned by the Meredith Corporation, have converted to ATSC 3.0 transmissions. The two stations will broadcast their own programming in NEXTGEN TV format, as well as the programming of the other participating stations. All of the programming of all participating stations will continue to be available in the existing DTV format, which can be received on all modern television sets. BitPath, which is developing new data broadcasting services, led the planning process and coordinated efforts across the eight television stations.