StarHub adds Viu to StarHub TV+

Thursday, April 28th, 2022 
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StarHub Rides the Asian Entertainment Wave with Viu

SINGAPORE — Riding on the momentum to deliver world-class content across any screen, StarHub today announced a new collaboration with Viu, PCCW’s leading pan-regional over-the-top (OTT) video streaming service, for customers to catch over 12,000 hours of premium Asian content on StarHub TV+. As the only service provider in Singapore offering bundled services with Viu, StarHub Entertainment subscribers on Asian+ will score Viu Premium access without paying a single cent more. The savings amount to more than $190 over two years!

Coming on the back of StarHub’s DARE+ strategy reveal last year, this tie-up with Viu marks the 11th app to be fully integrated within StarHub TV+. No matter their broadband or mobile service provider, customers can simply log in to the StarHub TV+ platform or app and access their preferred programmes across any screen, on-the-go.

Viu boasts a large catalogue of premium Asian content in Singapore, including fan-favourite Korean, Chinese, Thai and Hong Kong dramas. With video ad-free, English-subtitled episodes ready as fast as five hours after telecast, Viu’s speedy turnaround sets it ahead of the competition and elevates StarHub’s library with the freshest Asian programmes. On StarHub TV+, Asian+ subscribers can catch their favourite Asian “live” channels and on-demand titles; before switching over to the Viu app, where they can stream the rib-tickling variety shows 2 Days 1 Night (Season 4) and Men on a Mission; electrifying Viu Originals Now, We Are Breaking Up and Again My Life; as well as popular Korean, Thai and Chinese dramas The Red Sleeve, F4 Thailand: Boys Over Flowers, and To Fly With You. The Viu app has been automatically made available on their TV+ boxes.

“With its bevy of popular programmes, high-definition streams, and quick work on subtitles, Viu has swiftly become a staple for all Asian drama and variety fans. Asian content has always been a crowd-pleaser amongst local viewers, and we are immensely delighted for Viu to come onboard the StarHub TV+ family,” said Andrew Tan, Head of Content, StarHub [in Chinese: “星和内容业务总监陈允忠”]. “As part of our journey to becoming a one-stop hub for Asian OTT content, we have partnered with top-notch content providers such as Viu to bolster our offerings. These collaborations fit beautifully into our bold DARE+ vision – to offer an infinite continuum of OTT streaming entertainment, for our customers to enjoy their favourite titles anytime, anywhere, and on any screen.”

“We are thrilled to partner with StarHub to bring the best of Asian entertainment under one roof. With this partnership and Viu’s stellar line-up of the hottest content from around the region, StarHub customers will now be able to seamlessly enjoy the best viewing experience on Viu regardless of device. As viewing habits continue to shift, we aim to provide all Viu-ers with the best entertainment experience wherever they are – both on their mobile devices and in their homes,” said Anson Tan, Country Head, Viu Singapore [in Chinese: “Viu新加坡总经理陈麒旭”].

Price and packaging details

Only on StarHub, Asian entertainment fans can enjoy unfettered access to highly acclaimed dramas and variety shows, including those on Viu Premium, with a single pass. All they need is an Asian+ Pass at $30 per month, with a two-year contract.

Links: StarHub; Viu