Rakuten TV to offer local FAST channels with OKASTFriday, October 6th, 2023
Rakuten TV partners with OKAST to offer more European premium FAST channels
LONDON, UK — Rakuten TV, one of the leading streaming platforms in Europe, has partnered with OKAST Channels to distribute and monetize new premium European-based FAST channels.
Convinced by the portfolio of premium channels proposed by OKAST, Rakuten TV will distribute a selection of FAST channels in different European territories.
OKAST Channels enables content owners to easily create, launch and distribute FAST channel in a few weeks to key platforms, now including Rakuten TV.
Rakuten TV is known for its large content offering and its production commitment to various formats and topics, aiming to highlight powerful and inclusive stories. This new partnership is part of the ambitious strategy of the European consortium FAST4EU, created by OKAST, to develop a European ecosystem to address the FAST market.
OKAST will strengthen its portfolio of channels to offer local audiences in each market content that resonates with their values and culture, thus highlighting the breadth and quality of European programming.
Cédric Monnier, Co-founder, CEO at OKAST, commented: “We’re particularly proud of being able to distribute premium channels on a key platform like Rakuten TV. As a key platform in Europe, and committed to rich and local content, Rakuten TV’s large footprint will give an unprecedent opportunity for European content to reach a bigger audience.”
Cédric Dufour, CEO and President, Rakuten TV Europe, said: “In our continuous effort to bring the best entertainment to viewers across Europe, we are glad to partner with OKAST to expand our FAST offer with their portfolio of premium channels.”