Spain - October DTT monthly update released
Wednesday, October 8th, 2008According to Impulsa-TDT, the latest estimate of DTT penetration provided by market research company Sofres shows that DTT was in 38.8% of (more than 6 million) Spanish households at the end of September.
48% of DTT equipment sales in August were of televisions with integrated DTT, which remains the main method of adoption of the technology in new DTT households, representing 88% of televisions sold.
Total DTT receiver sales in August were close to 500,000 units, supported by demand from viewers of the Beijing Olympic Games.
DTT receiver sales in August 2008:
Set-top box 162,885 IDTV 235,936 DVD combo 73,625 Others 19,841 ------- Total 492,287
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