HBO Max to be available on Apple devices at launch

Monday, April 27th, 2020 
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WarnerMedia Announces HBO Max Will Be Available on Apple Devices at Launch

  • Anticipated Streaming Platform Adds Availability across iPhone, iPad and Apple TV from Day One

WarnerMedia, a division of AT&T Inc., announced today HBO Max, the company’s anticipated streaming platform, will be available on Apple devices when it debuts on May 27, 2020 and be fully integrated with the Apple TV app on iPhone, iPad, iPod touch and Apple TV.

At launch, customers will be able to access HBO Max on iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD. Customers with second and third generation Apple TV models can stream HBO Max content from their iPhone or iPad to their TV with AirPlay. Existing HBO NOW customers who are billed through the App Store and HBO subscribers through Apple TV channels can log in and access the HBO Max app at no additional charge. New HBO Max customers will be able to subscribe directly in the app using in-app purchase.

Additionally, HBO Max will be fully integrated with the Apple TV app, so subscribers can enjoy a seamless watching experience across Apple devices, find HBO Max content easily in the Watch Now section and a dedicated HBO Max room, add shows and movies to Up Next to ensure they never miss a new episode, and search for HBO Max series and movies using Siri and universal search.

“As we prepare for the launch of HBO Max, our focus remains on making it as widely available as possible for customers seeking out this best-in-class streaming experience,” said Rich Warren, president of WarnerMedia Distribution. “The availability to HBO Max across Apple devices is a great addition to our distribution offering and will provide seamless access for millions of customers.”

HBO Max is WarnerMedia’s direct-to-consumer offering debuting May 27, 2020 with 10,000 hours of curated content and a programming slate that will offer something for everyone in the home. Anchored by the entire HBO service, the platform will also include an exciting slate of new original series, fan-favorite series and films from across WarnerMedia’s rich library and key third-party licensed programs and movies.

The company recently announced its day one programming slate, which includes six all-new Max Originals – Love Life, On the Record, Legendary, Craftopia, Looney Toons Cartoons and The Not Too Late Show with Elmo – plus an extensive lineup of library and acquired programming including: Friends; The Big Bang Theory; Doctor Who; Rick and Morty; The Boondocks; The Bachelor; Sesame Street; The Fresh Prince of Bel-Air; CW shows such as Batwoman, Nancy Drew, and Katy Keene; the first season of DC’s Doom Patrol; The O.C.; Pretty Little Liars; the CNN catalogue of Anthony Bourdain: Parts Unknown; and much more. Soon after, the platform offering will continue to grow, adding the libraries of South Park, Gossip Girl, The West Wing, and more within the first year of launch In addition to series, specials, and docs, HBO Max will feature a rich library of more than 2,000 feature films within the first year, including such classics as Casablanca, The Wizard of Oz and The Lord of the Rings, every DC film from the last decade, and the revered films from Japan’s legendary Studio Ghibli animation house.

In addition to availability across Apple devices, WarnerMedia previously announced that HBO Max will be available at launch through other distributors, including AT&T, Charter and YouTube TV. HBO Max will be priced at $14.99 per month.

Links: WarnerMedia; Apple