Gaming & Games Consoles (Xbox, Playstation, PSP, Wii …) News

31% of U.S. adults watch video via a connected TV device daily
May 31, 2019 – Research from Leichtman Research Group (LRG) finds that 74% of U.S. TV households have at least one Internet-connected TV device, including connected Smart TVs, stand-alone streaming devices, connected video game systems, and/or connected Blu-ray players.
News categories: Leichtman Research, Bruce Leichtman, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

Nintendo to re-take number one spot in game console market
Nov 29, 2018 – Nintendo is set to regain its leadership position in video game consoles for the first time since 2009, according to Strategy Analytics. Nintendo is expected to sell 17.3 million Switch consoles worldwide in 2019.
News categories: Strategy Analytics, David Watkins, Chirag Upadhyay, Gaming, Market Research, Worldwide

7% annual growth expected for connected TV devices in the U.S.
Sep 6, 2018 – In the U.S., at the end of 2017, 210 million devices were installed in consumer homes actively delivering internet connectivity to the TV screen, and by the end of 2021 there are forecast to be 275 million, according to The NPD Group.
News categories: NPD Group, John Buffone, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

Global connected TV device installed base passes one billion unit mark
Aug 13, 2018 – According to Strategy Analytics, more than one billion Connected TV devices are now in use worldwide. Smart TVs have been consistently gaining share in the market and now stand at nearly 60% of the total installed base of devices.
News categories: Strategy Analytics, David Watkins, David Mercer, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, Worldwide

Over 40% of U.S. streaming media player owners use their device daily or almost daily
Jul 24, 2018 – Parks Associates has announced research showing streaming media players are the most frequently used Internet-connected entertainment device, with 41% of owners using their players daily or almost daily.
News categories: Parks Associates, Kristen Hanich, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

More than 50% of U.S. broadband households own a smart TV
May 21, 2018 – Parks Associates’ new report 'Smart TVs vs. Streaming Media Players: Winning Over Consumers' reports that more than 50% of U.S. broadband households own a smart TV and more than 40% own a streaming media player.
News categories: Parks Associates, Jennifer Kent, Blu-ray, Gaming, Market Research, Set Top Box, Smart Home, Smart TV, USA

comScore launches OTT and gaming audience segments
Feb 6, 2018 – comScore has announced that it has expanded its Activation solution to incorporate console gaming and OTT audience segments. The segments help marketers and media companies target these consumers with tailored messages based on their streaming and gaming intensity.
News categories: comScore, Dan Hess, Michael Schoen, Advertising, Big Data, Digital TV, Gaming, Streaming, USA

mParticle launches data collection SDK for Microsoft Xbox
Dec 14, 2017 – mParticle has announced the general availability of its native Xbox SDK. With this launch, mParticle can now support native client-side data collection across more than 10 digital platforms.
News categories: mParticle, Cheddar, Michael Katz, Devin Emery, Big Data, Gaming, USA, Worldwide

PlayStation VR install base reaches 2 million units worldwide
Dec 7, 2017 – Sony Interactive Entertainment (SIE) has announced sales milestones. On December 3, 2017, PlayStation 4 (PS4) had cumulatively sold more than 70.6 million units to consumers worldwide, and PlayStation VR (PS VR) had sold more than 2M units.
News categories: Sony Interactive Entertainment, Andrew House, Gaming, Market Research, Metaverse, Worldwide