Cyfrowy Polsat subscriber base grows 73 thousand in Q309

Our subscriber base grew by 73 thousand in Q3 2009

WARSAW — Cyfrowy Polsat S.A. (Warsaw: CPS) has released its interim consolidated report for the three month period ended 30 September 2009.

Cyfrowy Polsat is the largest provider of pay DTH satellite television broadcasting services in Poland with 2,916,750 subscribers as of 30 September 2009.

In November 2007, we launched the production of our own standard definition set-top boxes, which enables us to decrease their acquisition costs. We started sales of our own-manufactured set-top boxes on 26 March 2008 and in the period from that date to 30 September 2009 we sold or leased about 431 thousand our own set-top boxes to our subscribers. We consider to start production of high definition set-top boxes in 2010.

New high definition set-top boxes in our offer

On 7 July 2009 our equipment offer was extended with set-top box EchoStar DSB-7200 HD, that enables reception of the standard and HD signal. There is an electronic guide to programs at spectators’ disposal (EPG), “žparental supervision” function and options of searching, and sorting channels.

On 19 October 2009 our equipment offer was enriched with the HD set-top box with the 320 GB hard disk – EchoStar DVR-7400 HD. This is not only set-top box that enables to watch TV in the HD technology, but also permits recording programs and watching them at any time as well as pause live watched television.

Operating results

As at 30 September 2009 we had 2,916,750 subscribers, 21.4% more than as at 30 September 2008, when we had 2,402,524 subscribers. Number of our Family Package subscribers increased by 13.4% to 2,342,932 and constituted 80% of our entire subscriber base and the number of our Mini and Mini Max Packages subscribers increased by 70.7% to 573,818 subscribers and constituted 20% of our entire subscriber base. Increase in our subscriber base can be attributable to large number of new contracts signed during the period, partially offset by an increase in churn rate, which results from the strengthen competition followed by attractive promotional offers.

Number of subscribers:

        Three months ended
--------------------------
30 September  30 September  Percentage
        2009          2008  difference
------------  ------------  ----------
   2,916,750     2,402,524      21.40%

Subscriber breakdown (thousands):

                                        3Q09   2Q09   3Q08
                                       -----  -----  -----
Total                                  2,917  2,844  2,403
 with agreements                       2,881  2,808  2,366
 FTA(1) with pay TV programming           36     36     37

(1) FTA users are users who posses our set”top box enabling them to receive not coded free to air channels and after a payment also the pay programming packages

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