53.5 million free-to-air DTT homes in Latin America in 2015

Forecast of STB and TV set with integrated receivers, by country and DTV standard

NexTV Latam has released a new report on Latin America’s DTT and free-to-air markets. In 2015, 60 million Latin American homes will be fitted with receivers that will capture Free-To-Air Digital TV: 53.5 million under its terrestrial variant (DTT) and 6.4 million via satellite (DTH). 25.6 million of homes will receive DTT through STBs.There will be 99.7 million of TV set with integrated digital receivers (iDTV) for DTT, most of them connected to Pay TV operators.

The report analyzes the DTT and Free-To-Air TV market in 18 Latin American countries. The 60 million homes receiving Free-To-Air digital TV will account for the 38% of total Latin American homes fitted with TV sets and the 59% of homes with Free-To-Air TV reception. NexTV considers that, in 2015, about the 47% of homes will capture Free-To-Air Digital TV through TV sets fitted with a DTT receiver (iDTVs), a 43% through Set Top Boxes and the remaining 10% through satellite options (DTH). By 2015, the 42% of TV set existing in Latin America is expected to be digital and the 75% of such devices are expected to be fitted with an integrated DTT receiver. However, the 72% of such TV sets will be connected to Pay-TV systems (cable and satellite).

Report Contents:

• Forecast of STB and integrated digital TV set (iDTV), by country and total Latin America 2010-2015
• Forecast of STB and iDTV by standard (ISDB-T, DVB-T, ATSC) 2010-2015
• Overview of Free-To-Air TV broadcasters and DTT deployment by country
• Forecast of TV HH, average TV set per HH, and iDTV set connected to Pay-TV and Free-To-Air TV 2010-2015