Hitachi Unveils 3/4 Inch Thin Next Generation Flat Panel TV at CEATEC 2007

Next Generation Technologies and Products to be shown at CEATEC HITACHI BOOTH

Tokyo — Hitachi, Ltd. (NYSE: HIT / TSE: 6501) today announced that it would present “New Style Visual Life” at the upcoming CEATEC JAPAN 2007, October 2 – 6, 2007.

This year’s Hitachi will present a booth that allows visitors to experience “New Style Visual Life” with exciting world’s first products and inspiring next generation technology proposals.

Exhibit Corners

• New Style TV – Next Generation Flat Panel TV Corner
  – 1.9cm (3/4 inch) Thin 32″ LCD-TV Prototype
• New Style TV – Plasma / LCD TV Corner
  – iVDR Plasma / LCD TV Wooo(*1) Line-Up
  – Full HD Plasma / LCD TV Wooo(*1) Line-Up
  – Movie Frame Rate Conversion Technology
  – more
• New Style Camcorder – Blu-ray Disc Camcorder Corner
  – Blu-ray Disc Camcorder Wooo(*1)
  – Core Technologies behind Blu-ray – Disc Drive and High Quality Video Encoding
• New Style Media – Removable Hard Disc Drive “iVDR” Corner
  – Digital TV Tuner with iVDR Recorder
  – iVDR Concept – Camcorder, Mobile Viewer, Car Navigation
  – Proposal – iVDR Contents Service
• New Style Service Platform – Broadcast Communication Convergence Corner
  – IPTV System
  – Portable IPTV System
  – User Interface for Network
  – Cooperation of Home Network and Center System
• LCD Display Technology Corner
  – Ultra Short Throw Distance Projector Technology and Product
  – IPS LCD Technology

Notes
*1) “Wooo” is a registered trademark of Hitachi, Ltd. in Japan.