BSkyB HD customers reach 4 million

Tuesday, January 31st, 2012
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Strong set of plans for 2012

  • Bringing more high quality content for Sky customers, including home grown comedy and drama and a new channel dedicated to Formula 1
  • New agreements to add BBC iPlayer and ITV Player to Anytime+
  • Free access to 10,000 WiFi hotspots to Sky Broadband Unlimited customers
  • Fibre broadband available to c30% of UK households from April, offering up to 40Mb broadband speeds and truly unlimited usage for £20 a month
  • Launching a new internet based pay TV service aimed at new customers
  • Creating 1,300 Sky jobs across the UK and Ireland over the next two years

British Sky Broadcasting Group Plc (LSE:BSY) has announced results for the six months ended 31 December 2011

Operational Performance

We added 772,000 total net products in the quarter, growing the base by 13% year on year to reach a total of 26.8 million products. In an environment where customers are more cautious about making long-term financial commitments, we added 100,000 net new households in the quarter. While TV growth was lower year on year at 40,000, we compensated for this well with 60,000 new standalone home communications customers. Our total customer base reached almost 10.5 million, of which 218,000 are standalone home communications customers.

The second quarter performance completed a strong first half in which we added almost 1.5 million net products and saw continued growth in total customers, adding 177,000 net new households.

We have again delivered good growth in all product categories and customers are now taking an average of 2.6 products each, 13% higher year on year. Total HD customers reached four million, with 138,000 net additions in the quarter and another strong performance in home communications means we now have over three million customers who take each of TV, broadband and telephony, up 26% year on year.

Customer Metrics (unaudited):

                                                       Quarterly
                             As at      As at  Annual  Growth to
                         31-Dec-11  31-Dec-10  Growth  31-Dec-11
                         ---------  ---------  ------  ---------
Total products ('000s)      26,830     23,790  +3,040       +772
TV                          10,253     10,096    +157        +40
HD                           4,063      3,497    +566       +138
Multiroom                    2,350      2,219    +131        +55
Broadband                    3,651      3,006    +645       +166
Telephony                    3,407      2,757    +650       +159
Line rental                  3,106      2,215    +891       +214
                         ---------  ---------  ------  ---------
Total customers ('000s)     10,471     10,150    +321       +100