ActiveVideo Brings Advanced VOD Navigation to Any STBTuesday, May 22nd, 2012
ActiveVideo Announces General Availability of CloudTV H5
SAN JOSE, Calif. — ActiveVideo Networks™, creators of CloudTV™, the advanced TV software platform based entirely in the cloud, today announced the general availability of its CloudTV H5™ platform that can bring any navigation interface or application written in HTML5 to any digital set-top box or connected CE device.
The platform, which was introduced at the 2012 Consumer Electronics Show, leverages the flexibility of HTML5 to enable rapid development and delivery of unsurpassed user experiences to any set-top box or connected device. Using the platform, multichannel providers can offer rich, animated “iVOD” experiences that enhance VOD with intelligent search, discovery, and personalization, creating engagement and driving revenues in a multi-screen environment.
“Bringing intuitive navigation to every set-top box will drive on-demand success for cable,” said Jeff Miller, president and CEO of ActiveVideo Networks. “Cloud TV H5’s offers the enterprise-class performance and the full TV experience that operators need to enable viewers to quickly find and watch their favorite content – on their terms, and on any device.”
The scalable and battle-tested CloudTV H5™ platform utilizes highly-optimized HTML5 browser technology running in remote servers to execute and render complete user experiences in the cloud. The fully-formed user experience is then streamed to the user’s device in a bandwidth-efficient adaptive bit rate video stream. Subscribers control the experience by using their remote controls to send key presses to the remote browser, controlling the application in the same way as they would if it were running locally. Surprisingly, the latency between a customer key press and the UI response is minimal.
This innovative, patented technology makes it possible to create and deliver pixel-accurate applications and user experiences across any digital set top box or connected device. In-home device capabilities are irrelevant to the application designer because the application is fully executed and rendered on the cloud-based server, making it possible to create complex animations and functionality without worrying about device capability. CloudTV H5 can render and stream to thousands of users from a single cloud-based server.
Designed to interface seamlessly with existing cable operator network infrastructure, the “total cloud” approach can be completely deployed at low cost without changing or adding a single device in the home, thus achieving unparalleled service velocity. As television operators move more and more to a unicast distribution network, they can take advantage of the CloudTV platform to drive personalized, on-demand video to every customer. CloudTV is available on approximately 10 million screens in the United States and abroad with Cablevision Systems, Oceanic Time Warner Cable and other operators, as well as on Philips-brand NetTVs.