StarHub pay TV subscribers down 3,000 in 3Q 2015

SINGAPORE — StarHub Ltd today announced its results for the third quarter and year-to-date (YTD) ended 30 September 2015.

Pay TV Services

Pay TV service revenue was 0.2% lower at S$97.2 million for the quarter, primarily due to lower advertising revenue. For the nine-month period, service revenue was up 0.5% to S$291.0 million, driven by higher subscription revenue from a larger customer base, offset by lower advertising revenue.

As at 30 September 2015, our Pay TV subscriber base was 542,000 subscribers. Compared to last year, we net added 3,300 customers in the nine-month period.

Pay TV ARPU was stable at S$51 for both the quarter and nine-month periods.

Pay TV monthly average churn reduced to 0.7% in the current periods, as a result of our continued efforts in customer retention initiatives, attractive content packaging and hubbing bundle promotions.

Pay TV operating statistics

                                        Quarter ended
                               ----------------------          YoY
                               30 Sep  30 Jun  30 Sep  Incr/(Decr)
                                 2015    2015    2014            %
                               ------  ------  ------  -----------
Number of residential Pay TV
 customers (in thousands)         542     545     539          0.6
ARPU (S$ per month)                51      52      51        (0.2)
Average monthly churn rate       0.7%    0.8%    0.9%            -
StarHub's penetration           40.5%   41.0%   41.6%            -