Broadcom and Coship Electronics Collaborate to Deliver First Commercial High Definition Set-Top Box Solution for China, in Time for Beijing Olympics

Chinese Olympic Viewers Set to Enjoy Unprecedented HD Viewing, Personal Video Recording and the Latest Interactive Features Powered by Broadcom’s New STB SoC

BEIJING — CCBN 2008 — Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for wired and wireless communications, today announced the first high definition (HD), personal video recording (PVR) set-top box (STB) system-on-a-chip (SoC) solution for China. The result of the collaboration between Broadcom and Coship Electronics Co. Ltd., the first commercial high definition STB in China will provide advanced HD viewing, full 1080p support, improved picture quality, PVR functionality, interactive services (such as video-on-demand and pay-per-view) and a completely new video and audio experience, all in anticipation of the high profile 2008 Beijing Olympics.

The new Broadcom® multi-format, high definition set-top box SoC solution, with digital video recording (DVR) capabilities, enables manufacturers to build next generation cable, satellite and IPTV HD set-top boxes that support the Chinese set-top box market. Coship, the leading STB solution provider in China, is currently developing next generation set-top boxes (model numbers N8603 and N8606) that use Broadcom’s new high definition STB SoC solution, and will provide Chinese consumers with unprecedented HD viewing, the latest interactive features and a wide range of video compression standards. The Coship N8603 will also include networked PVR functionality. These advanced capabilities and services will allow the Chinese viewing audience to have more control and flexibility when watching their favorite television shows and for upcoming sporting events during the Summer Olympic Games in August.

“We are very pleased to be working with Broadcom to deliver high definition and advanced functionality, such as PVR, to China’s TV market,” said Bright Yuan, CEO at Coship Electronics Co., Ltd. “In conjunction with the development of the digital TV industry and the upcoming Olympics, we hope to bring advanced high definition STB products, value-added services with richer functions, and a better user experience to the Chinese television market.”

According to In-Stat market research, China’s set-top box market is rapidly growing, and by partnering with China’s foremost supplier of STB products, Broadcom is ideally suited to expand its portfolio into this promising market.

“It is estimated that approximately 14 million Chinese digital cable set-top boxes were shipped in 2007, and shipments are expected to reach 17.6 million units in 2012,” said Anty Zheng, Vice President of In-Stat China. “This rapidly expanding market should represent a significant growth opportunity for Broadcom’s STB business, given the company’s leading technology, key partnerships and significant design wins with leading Chinese set-top box manufacturers such as Coship.”

Announced today is the Broadcom BCM7403 high definition STB system-on-a-chip solution for China. This highly integrated HD AVC/VC-1/MPEG-2 digital video SoC solution enables manufacturers to cost effectively develop extremely high performance set-top boxes that integrate the most advanced hardware features and functionality to securely decode, store and share multiple types of media including HDTV, video-on-demand, and Internet and digital music content. Designed for cable, satellite and IP set-top boxes, the new BCM7403 provides advanced PVR capabilities and advanced playback of content from non-traditional sources, such as the Web or PC, directly to the television. Broadcom’s new high definition STB SoC will be demonstrated at this week’s China Content Broadcasting Network (CCBN) Conference in Booth #3501.

“The collaboration with Coship Electronics demonstrates our technological leadership and commitment to developing advanced solutions in China,” said Dan Marotta, Senior Vice President and General Manager of Broadcom’s Broadband Communications Group. “We plan to continue working closely with Coship to provide more products to the rapidly growing Chinese market, which in turn, will provide consumers with a richer and higher quality media experience.”

Technical Information

The BCM7403 is a high definition cable, satellite and IP set-top box DVR solution offering integrated AVC (H.264/MPEG-4 Part 10), MPEG-2, DivX, MPEG-4 Part 2 SD SP/ASP, and VC-1 video decoding technology. It combines a data transport processor, high definition AVC/MPEG-2/MPEG-4/ DivX/VC-1 video decoder, advanced-audio decoder, 2D graphics processing, high quality video scaling and motion adaptive de-interlacing, six video DACs, stereo high-fidelity audio DACs, a MIPS32®/MIPS16e™ CPU, and a peripheral control unit providing a variety of set-top box control functions.

Availability and Pricing

The BCM7403 high definition set-top box SoC is now sampling to early access customers. Pricing is available upon request to set-top box manufacturers.